EP#129 - Write to Influence
Understanding the power and simplicity of how writing can truly influence individuals and expand your message to the masses. Tune in below as I had the pleasure of interviewing retired Air Force Colonel, Carla D. Bass.
Who is Carla D. Bass?
CarlaD. Bass, Colonel, Air Force (Ret), served 30 years active duty and another 12 with a federal agency, working directly with general officers and civilian equivalents, ambassadors, congressional delegations, and foreign dignitaries. She wrote letters for executive-level signature; reports for senior military leaders; hundreds of personnel appraisals; nominations for awards, congressional fellowships, and other competitive packages. She composed elevator speeches, talking points, and executive correspondence, many of which were sent to Congress and the White House. In all instances, each word and every second of the audience’s time counted. Carladeveloped her writing methodology and taught thousands of Air Force personnel for 15 years. Carlaserved in locations to include Bulgaria, Germany, Korea, Hawaii, and Washington, D.C. She lives with her husband, Lynn Reeves, in the Virginia countryside.
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